5 articles

SEO articles: get found and rank on Google

Articles that show how Google finds, evaluates and ranks your website — and what you can do about it.

13 min

What is SEO? A plain-language SEO guide for business owners

What is SEO and how does it work? Learn, in plain language, how Google crawls and indexes pages, what search intent is, the three pillars of SEO, how long results take and how to measure them, plus a plan for your first 30 days.

About this category: SEO

SEO means making sure that when customers search Google for your product or service, they find your website and trust it. In this section we explain SEO from the ground up, without old and risky tricks: how Google finds and indexes pages, what content it considers helpful and which technical problems stop a site from being seen. The advice is based on Google's official documentation, not on popular rumors. That is why you won't find keyword-density percentages or a magic word count here; the focus is on things that help users and that Google explicitly recommends.

If SEO is new to you, read the SEO basics article first, then go through the 2026 SEO checklist to review your own site. Next, read the website speed optimization guide, because speed and the mobile user experience are an important part of the technical work. If you run an online store, read the article on product category SEO. Finally, if you plan to redesign your website, the redesign guide shows how to keep your current URLs and rankings.

For a step-by-step approach, open the interactive SEO checklist and tick the items off one by one. If you don't have the time or the team for this, the SEO services page explains MyTarh's monthly plans and how we report.

From reading to doing

If you decide to act after reading, tell us what you need and get an initial estimate; the intro call is free.